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Everything it does

Outcomes, not a feature list

Grouped by what it gets you, rather than by what it is called.

01

Finding

Say who you want in a sentence
No filter builder, no boolean search. Describe your ideal customer the way you would to a new starter.
Reach them before they have even googled
LeadLamp watches the company register as it updates and spots brand-new companies the day they appear — no website yet, no supplier, no incumbent.
Local, regional or national
One postcode area or the whole country. The same sentence works either way.

02

Quality

Every address verified before you see it
A real mailbox at a real domain, accepting mail today. Anything that fails never reaches your batch.
No duplicates, ever
The same business is never worked twice, whichever of your offers found it first.
Every lead scored, with the reason written out
A number and a sentence explaining it, so you can disagree with the reasoning rather than guess at it.
Weak fits filtered out before they waste your time
Below-par leads are kept back rather than padded into the batch to hit a number.

03

Writing

Short personal notes, not templates
Under 120 words, one clear ask, and no phrase that has ever appeared in a mail merge.
Mentions something true about their business
Pulled from their own website. If there is nothing specific to say, it says less rather than inventing something.
Your tone, learned from your edits
Change a draft and LeadLamp notices what you changed. The next batch sounds more like you than the last one did.
Follow-ups written for you
Two polite nudges if nobody replies, spaced sensibly — and each one waits for your approval like everything else.

04

Control and safety

Approval on everything that leaves
Openers, follow-ups, replies. Nothing sends without you, and that is enforced in the database rather than by a setting.
Unsubscribes honoured everywhere, instantly
One click, no login, no confirmation email. Applied across every offer you run, permanently, and anything already queued is cancelled.
Sending paced to protect your reputation
A new domain starts small and builds over weeks. Messages go out spread through the working day, never in a burst.
Automatic pause if anything looks wrong
A climbing bounce rate or a single spam complaint stops sending on its own and tells you why. Restarting is your decision.

05

Replies

Sorted before you read them
Interested, question, later, or no — labelled and ordered, with the warm ones at the top.
Answers drafted and waiting
The ones worth answering come with a reply already written, for you to approve or rewrite.
“Later” actually means later
Someone who says try me in the spring comes back round in the spring, with everything already known about them still attached.